Twenty Three Grand at ModernHaus SoHo needed brand execution as stylish as their space. They engaged Once Upon a Time Hospitality to develop a complete brand identity that would stand out in Manhattan's design-forward market.
We delivered comprehensive brand architecture: from strategy and naming through visual identity system, print collateral, operational materials, environmental design, and targeted digital campaigns. The work spans business cards to seasonal promotions, gift cards to signage.
The result is a brand identity that captures the energy of SoHo while maintaining the sophistication expected of a premier hospitality venue. Our ongoing partnership ensures consistent execution across every guest touchpoint.
